Build a Better Brand with Brandfolder + Award-Winning Publicist Mary Simms!
We’re excited to announce that Brandfolder is teaming up with Mary Simms, a former NBC TV news reporter and award-winning publicist, to advocate the importance of maintaining your digital brand presence! On April 24, 2017 Mary is launching a free PR course, “5-Days to Media Mentions” to help you empower your small business, amplify your voice, and ignite possibilities in your work, the community, and beyond.
Throughout the course, you’ll discover how to confidently pitch the media and learn Mary’s secret to sending emails that never get ignored — even with celebrities and established influencers.
Brandfolder CEO, Steve Baker, will be a special guest on day four of the course, discussing the topic “Have you Googled Yourself Lately?” Check out what else each day will cover below:
Day 1: The PR Resource that will light your inbox up with Daily Media Queries.What exactly is the media, anyway! Do blogs and podcasts count? What are the unwritten rules? And you’ll discover the essential rule you MUST know before pitching to podcasts, blogs and top-tier media outlets.
Day 2: Learn the PR secrets that multiplied this bootstrapped company from startup to scaled-up. Get an inside look into the National Association of Women Business Owners April 25th Power of Women Entrepreneurs Leadership Conference which challenges women (and men!) to amplify their voices, and ignite possibilities in their work, community, and beyond.
Day 3: This lesson is all about the pitch. Find out how to shape a story that will make top publications care. Mary will speak to more media insiders and a former contributors recruiter for a top publication to find out what editors want now. You’ll also dabble in influencer marketing and learn that it’s not just for big brands.
Day 4: Have you Googled yourself lately? On day four, you’ll learn how to own your story as Mary reviews best practices for managing your online presence with an e-media kit. Want to pitch a podcast? You’ll find out how to add value to your offering to get your pitch accepted!
Day 5: On the final day, learn how to use publicity to scale your business. Mary will also review the “Five Reasons Your PR Efforts Are Failing,” and share an introduction to her five-step formula for turning media mentions into clients.
The Importance of PR and DAM
Throughout the course, Mary will also speak to the importance of PR and how Brandfolder can help. From giving you one place to store and access assets, to ensuring that your media contacts always have access to your most up-to-date materials, Mary breaks down why you need a DAM to be truly successful in your media efforts.